Having Fun with QR Codes
Every August, Ditto Design clients Gillis Architects and Karen Thomas Associates have a joint outing for their families and employees. Every year, we create a unique design to commemorate the event.
In 2011, we printed this t-shirt, which displayed QR codes linking to each firm’s website.
Ralph and Karen’s son, Henry, caused quite a commotion at the local farm stand as shoppers jostled to get a scan!
Howdy!
I'm Rick, and I practice brand strategy and identity design in Pittsburgh, the City of Bridges.
For decades, I've been creating brand identity solutions for small businesses, professionals, and nonprofits—where the stakes are personal and the brand and the person are inseparable.
I want people to understand why differentiation matters, share what I've learned along the way, and explore what makes a brand compelling (or forgettable).